Your customers are just looking for a resolution to their issues but if that takes time then the customer loses out on their patience. The most relevant ideas in customer service are the ones that give your customers the best possible experience.
The perception of the customers decide how your product or service stays in the customer’s mind and further lives on in their hearts. It’s the brand image of the company that paves the path for the customers to get it perceived in a particular way. Of course, a brand image is more likely to be recognised if the company keeps the promises it made while making a customer base.
Creativity itself doesn’t have any parameter to be judged. If it’s there, it becomes visible in the work of an individual or the way one sets priorities in life. A painter is different from a normal individual because the way he looks at things and creates his expression through his work. The factor that creates difference in the views of two individual is ‘creativity’.